The history with the LEGO company begins in 1932 the moment Ole Kirk Christiansen, a Danish carpenter, decided to start a business reselling his wood toys door to door in his town of Billund, Denmark. He called his start up business “Lego” — a combination of two Danish key phrases, “leg godt, ” which meant “play well. ”

In 1958, the company’s founder, Godtfred Kristiansen, trademarked a system designed for coupling the plastic bricks that would afterward become often known as SEGLAR “Automatic Holding Bricks. inch The invention allowed LEGO to generate more diverse and intricate toys.

Following that, LEGO enhanced important link it is offerings and began to cater to both boys and girls. It produced a line of “Minifigures” in the mid-1970s that contained human statistics with posable arms, and in addition marketed charms sets for young girls.

A further expansion in 1979 saw the introduction of LEGO Space sets, a review of astronaut minifigures, rockets and spaceships, among other well-liked themes. It happened in 1999, the LEGO Group entered the Star Battles market, launching sets featuring the X-wing mma fighter and BRING Fighter.

When the company grew, it wanted to increase its ability to present new products quickly and efficiently. To this end, it hired management manager Jorgen Vig Knudstorp.

He helped the company cut down on inventory and reduce development time. This individual encouraged the organization to build relationships with key toy companies, including Target, Wal-Mart and Toys ‘R’ Us.

This individual also launched LEGO Strategies, an online community where supporters could submit proposals for new Seglar sets that they wanted to see produced. This kind of allowed LEGO to test the appeal of new tips and gain feedback prior to committing to them.